{"id":17636,"date":"2009-11-08T21:29:55","date_gmt":"2009-11-09T02:29:55","guid":{"rendered":"http:\/\/www.scottedelman.com\/?p=17636"},"modified":"2015-01-09T17:05:26","modified_gmt":"2015-01-09T22:05:26","slug":"why-i-guess-i-shouldnt-open-a-restaurant","status":"publish","type":"post","link":"https:\/\/www.scottedelman.com\/wordpress\/2009\/11\/08\/why-i-guess-i-shouldnt-open-a-restaurant\/","title":{"rendered":"Why I guess I shouldn&#8217;t open a restaurant"},"content":{"rendered":"<p>I&#8217;m way behind in reading <i>Publishers Weekly<\/i>, which will explain why I&#8217;ve only just now come across something intriguing from the September 28th issue. In <a href=\"http:\/\/www.publishersweekly.com\/article\/CA6698837.html?q=daniel+goldin\">a profile of Daniel Goldin, owner of Boswell Books<\/a>, Goldin quotes from the book <i>Setting the Table: The Transforming Power of Hospitality in Business<\/i>, by restaurateur Danny Meyer.<\/p>\n<p>Goldin shares how Meyer  responded when asked what principle guided him as a new small business owner. He supposedly said, &#8220;I don&#8217;t want to be the best restaurant. I want to be the customer&#8217;s favorite restaurant.&#8221;<\/p>\n<p>When I first read that passage, I liked it. But once it started to sink it, I didn&#8217;t like at all.<\/p>\n<p>Why?<\/p>\n<p>Because I think an important clause is missing.  <\/p>\n<p>I might have accepted the quote if it had been instead written  as, &#8220;I don&#8217;t want to be the best restaurant. I want to be the customer&#8217;s favorite restaurant <i>as long as I can do so while staying true to myself<\/i>.&#8221; Perhaps I&#8217;m supposed to take that as implied, but without reading the book from which the quote was plucked, I can&#8217;t be sure.<\/p>\n<p>I&#8217;ve often said that I&#8217;d rather be hated for what I am than loved for what I am not. And that&#8217;s as true for my fiction as it is for any other other aspect of my personality. Sure, I&#8217;d love to be your favorite writer&#8212;but I need to be my <i>own<\/i> favorite writer <i>first<\/i>.  If I have to like me any less in order to make you like me any more &#8230; well &#8230; it&#8217;s not going to happen.<\/p>\n<p>It isn&#8217;t that I want my words to be <i>dis<\/i >liked by anyone. It&#8217;s just that the most important thing is to be (to disagree with the first sentence from the Meyer quote) the best me I can be.  If you end up  liking my stories, too, that&#8217;s gravy for which I&#8217;m sincerely grateful.  But as far as I&#8217;m concerned, Meyer&#8217;s second sentence will never trump his first.<\/p>\n<p>I <i>do<\/i> want to be the best restaurant.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;m way behind in reading Publishers Weekly, which will explain why I&#8217;ve only just now come across something intriguing from the September 28th issue. In a profile of Daniel Goldin, owner of Boswell Books, Goldin quotes from the book Setting the Table: The Transforming Power of Hospitality in Business, by restaurateur Danny Meyer. Goldin shares [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[49,26],"class_list":["post-17636","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-food","tag-publishers-weekly"],"_links":{"self":[{"href":"https:\/\/www.scottedelman.com\/wordpress\/wp-json\/wp\/v2\/posts\/17636","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.scottedelman.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.scottedelman.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.scottedelman.com\/wordpress\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.scottedelman.com\/wordpress\/wp-json\/wp\/v2\/comments?post=17636"}],"version-history":[{"count":2,"href":"https:\/\/www.scottedelman.com\/wordpress\/wp-json\/wp\/v2\/posts\/17636\/revisions"}],"predecessor-version":[{"id":17638,"href":"https:\/\/www.scottedelman.com\/wordpress\/wp-json\/wp\/v2\/posts\/17636\/revisions\/17638"}],"wp:attachment":[{"href":"https:\/\/www.scottedelman.com\/wordpress\/wp-json\/wp\/v2\/media?parent=17636"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.scottedelman.com\/wordpress\/wp-json\/wp\/v2\/categories?post=17636"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.scottedelman.com\/wordpress\/wp-json\/wp\/v2\/tags?post=17636"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}